Most businesses hire for resumes. We hire for resonance.
The Possibility Investor team is built differently because it was built from the inside out. Every person on this team is a prior or current client. They've lived this work. They've experienced the shift from survival-self to future-self.
They know what it feels like when identity unlocks strategy, when confusion collapses into clarity, when the person you're becoming stops being theoretical and starts being structural.
This isn't a hiring strategy. It's a belief system made operational.
We don't believe in extracting value from people who don't understand the transformation they're creating. We believe in building from relationship, trust, and lived experience—so that every system we design, every piece of content we create, and every experience we deliver comes from people who have walked through the fire themselves.
This is what makes the Possibility Investor different.
Our Principles
Build from the inside out.
Clients become colleagues. Trust becomes infrastructure. Transformation becomes transferable.
Work from your gifts, not against them.
Every team member has defined their archetype and operates from their zone of genius. We don't force people into roles that deplete them. We design roles around how they naturally create value.
Scale through resonance, not replication.
As Possibility Investor continues to grow, we're growing from our home base. Anyone who has lived this work, experienced this transformation, or been a client of this methodology has the opportunity to join the team, speak on our platforms, go through certification, and coach using this method.
When you build from belief instead of need, growth doesn't deplete—it compounds.
Meet the Core Team
Cass Shea
Founder | Chief Energy Officer (CEO)
Cass owns a category of one. She is the world's leading expert in identity-driven growth—the discipline of becoming the person your next level requires before strategy can work. Most coaches teach tactics. Cass rewrites operating systems.
MBA, ICF-accredited executive coach, 3,500+ hours of transformational coaching
Ari Goldstein, Ph.D.
Staff Psychologist
Licensed Clinical Psychologist (PSY32497). Ari bridges clinical rigor with compassionate presence. He earned his doctorate in Counseling, Clinical, and School Psychology from UC Santa Barbara and is a Level 2 Gottman Method Couples Therapist.
UC Santa Barbara doctorate, Level 2 Gottman Method Couples Therapist, Licensed Clinical Psychologist
Matt Tidwell
Head of Product
Founder of ThinkThru. Matt doesn't believe retention is a department—he believes it's architecture. Over nine years, he's helped major technology brands design customer training and certification programs that activate value and build trust.
Founder ThinkThru, Former Deloitte consultant
Macy Robison
Head of Platform
Founder of Own Your Impact. Macy developed the Resonant Thought Leadership System—a framework that addresses the five critical components most thought leaders miss. She's the architect behind scaling Possibility Investor's thought leadership platform.
Creator of Resonant Thought Leadership System
Arriana Acuna
Head of Visibility & Media Strategy
Founder & CEO of Operations Media. Arriana is the architect behind how identity work reaches the world. She translates identity-driven transformation into high-converting content that builds trust and establishes category leadership.
Founder & CEO Operations Media, Founder Sovra Holdings
Certified Possibility Thinking Practitioners
In August and September 2025, we certified our first cohort of Possibility Thinking coaches. These practitioners completed 9-18+ hours of intensive training on the Possibility Thinking Method—learning how to surface and resolve identity-level constraints that stall growth.
But certification isn't just about learning the method. It's about living it. Every certified practitioner has harnessed the power of identity work in their own business and life.
Lauren Apple
5x Mom & CEO | Scaling Strategist for CEO Parents
Lauren helps CEO parents scale their business and their margin—without choosing between growth and presence.
Jaime Messina
Freedom Coach
Jaime guides high-achievers to break patterns through neuroscience, nervous system healing, and subconscious reprogramming.
Marissa Liesenfelt
Business Mentor | Speaker | Former COO
Marissa helps coaches and consultants increase their income and impact without sacrificing authenticity, freedom, or joy.
Regina Sweeney
Neuroscience-Based Music Protocol Specialist
Regina holds certifications in two neuroscience-based music protocols and has applied concentration principles for over two decades.
Laura K. Zegar
Creator of the Quantum CX MRI™ Audit
Laura solves the three root causes of CX breakdowns costing companies millions through her proprietary audit system.
Christan Evans
Customer Engagement & Sales Growth Specialist
Christan drives customer engagement and sales growth by building systems that turn interest into loyalty.
Macy Robison
Creator of the Resonant Thought Leadership System
Macy helps experts express their wisdom authentically and build influence without burnout.
Matt Tidwell
Founder, ThinkThru & Care Transformation Studio
Matt turns customer education into a competitive advantage and reimagines work in healthcare.
Sarah Still
Agency Mentor for Leaders Ready to Scale
Sarah helps agency leaders scale with confidence and clarity, building businesses that don't require white-knuckling.
Brandi Johnston
Slayer of Chaos and Low Morale
Brandi steps into disorder and dismantles it—rebuilding systems, culture, and clarity that actually work.
Laynie McClain Eldridge
CEO, The Healing House Collective
Laynie creates spaces—both physical and emotional—where transformation happens, with 20+ years in real estate and hospitality.